November 30, 2019

World of Coke and SpongeBob

Coked Up
The Rising Family™ succumbed to the temptations of limitless free carbonated beverages. We visited the World of Coca Cola museum in Atlanta, Georgia, in October. Just like its namesake drink, our stopover was bubbly and stimulating. We were seeing the Mecca of Coke, the Cooperstown of Carbonation, the Base Camp of the Boss of all Beverages…you get it, right?
Our tour began by experiencing Coke’s 125+ years of history in an expansive theater. A genial museum rep greeted us. He strode to the front and warmed up the crowd for a slick historical video focused on the company’s origins and history. The group then proceeded on with the museum tour.
For us, the main event was sampling from over 100 Coke products. I discovered my favorite foreign Coca Cola product was “Smart Watermelon” water from China. I saw a Tab cola dispenser and that made me wistful for that brand. 
I'll concede there was some tugging of heartstrings. Even 'ol sarcastic me became lost in thought. The grainy video of the famous 1971 hilltop TV advertisement featuring young people from all corners of the globe signing “I’d like to teach the world to sing in perfect harmony…” still resonates. (It was recently brought back into social consciousness by the same imagery used in the series finale of "Mad Men" in 2015.) Later, I detected a slight hush in the room when our guide told us we had arrived in the vault holding Coke's legendary secret formula.
We left the Coke museum with our bags filled with small can samplers and souvenirs that we usually avoid. This time, we bought them at the memorabilia store. For jaded tourist nomads like us, that speaks volumes about the power of the Coke brand.

SpongeBob Spectacle
SpongeBob Squarepants has been a staple of our TV viewing diet ever since I first introduced the Rising Daughters to the irreverent yellow sea sponge when we visited Guam years ago. We watched SpongeBob in our hotel room while Marina napped between beach excursions. Bikini Bottom has been a regular presence on our living room TV ever since.
Courtesy of courant.com
We saw a poster advertising the new SpongeBob musical on Broadway in Times Square in 2018. The girls were intrigued, but we spent the money on seeing the Blue Man Group instead. This year, fortune smiled on us with the opportunity to see the SpongeBob musical here at the Tennessee Performing Arts Center. Hoppin’ clams it was a family-tastic evening. SpongeBob really rocked.

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